WHY it’s time to SuperCharge Your Google+ Page (and how to do it)

Are you paying enough attention to your organization or blog’s Google+ page? Do you have one? Have you upgraded your cover photo? Updated your story? For way too many groups, the answer is No — and that’s a mistake.  Why? Because your Google+ page is critical to your online marketing. The contents you highlight on G+ end up in prime real estate on your Google search page, giving you more control of your results page than anything else you can do!

Supercharge Your G+ page screenshot

For more, click through the slideshare our Lynn O’Connell prepared with @CarlyAThorne for Social Media SuperChargers. For even more social media training, support, and resources, join the brand new Social Media SuperChargers community — with the special introductory rate, you pay less than 50 cents a day for the the first two months. Plus, you’re joining a collaborative community of marketers, social media managers, business owners, speakers, and fan page managers committed to helping each other succeed on Facebook, Twitter, G+, LinkedIn, Pinterest and more. Start by following the Social Media SuperChargers on Facebook here and here. Then follow on Google+ and check out the introductory membership offer here. It’s the perfect way to get the ideas, information, and motivation you need to SUPERCHARGE your pages. (People of all experience levels are welcomed, so perfect for your staff, too.) Lynn and Carly follow all the social media trends, tools, and techniques so that you can focus your time on getting RESULTS for your pages.

<div style=”margin-bottom:5px”> <strong> <a href=”http://www.slideshare.net/lynnoconnell1/super-charge-your-google-plus-page-18622982&#8243; title=”Super Charge your Google Plus Page” target=”_blank”>Super Charge your Google Plus Page</a> </strong> from <strong><a href=”http://www.slideshare.net/lynnoconnell1&#8243; target=”_blank”>Lynn O’Connell</a></strong> </div>

PLEASE SHARE, embed on your blog, tweet, or post to your favorite social networks.

 In just a few hours, this presentation hit the trifecta and hit hottest on Facebook, Twitter, and LinkedIn on the Slideshare home page. (The Social Media SuperChargers may be a new group, but they know how to get results — they are three for three on getting their Slideshares into this premium space!)


How associations can use Google+ Pages to create community

When Google+ launches +Pages this fall, associations will have an interesting new way to connect members. This new social operating system has the potential to give you a virtual association community that stays with members wherever they go on the web. Unlike Facebook’s static pages, Google’s +Pages are poised to become a key hub for your members.

Here’s how:

  • You start a +Page for your association (when business +Pages launch)
  • Encourage your board members, key staff members, editors, and volunteers to start their own +Pages (start now)
  • Invite your members to follow the association, leaders, and other members on Google+
  • Actively use Google’s +1 feature to publish your association’s web content to your +Page network
  • Make sure you have Google +1 buttons on content throughout your website
  • Members then see your updates and web content right in their Google+ feed… and if they +1 the content, members of their network will also see it.
  • As more and more members connect through Google+, all members benefit as people +1 articles and content from across the web

Bottom line: Google+ will give you and your members the tools to stay in close touch, share ideas, and network all over the web.

Until Google+ introduces business pages, I can’t link to examples. But, start planning now… Google+ is growing faster than expected, and business pages were pulled down because the demand was so high. Once they launch, expect explosive growth.

NOT ON GOOGLE+? Use my link to request your invitation.

  • Follow. +1, and Circle O’Connell Meier on G+

  • @omdirect Digital + Direct Daily

    Click to see our new daily e-paper

    Get the latest digital + direct marketing news delivered to your inbox! Just click the image.