I recently saw a Facebook status update from a friend who was retweeting a Twitter contest to win an iPod. I entered — why not — and was prompted to follow the poster and also to post about the contest on Twitter. It was simple and easy, so I decided to look into how the contest was managed. Here’s what I found:
Website twitr.contest.com has a simple platform to support viral Twitter contests. It costs $199 for a one-month contest and looks like a fun way to grow your Twitter audience.
“Our custom Twitter API enabled contest site allows for a fully automated contest entry process. Twitter users who enter a contest can automatically follow the contest promoter’s account, to grow the audience you can communicate with on Twitter. Our system is also viral, each entrant will send a message through Twitter to everyone who follows them, letting their friends know about the contest they just entered.”
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